How recipes, Styles, Backgrounders and brand kits fit together

Four parts tell Eddie how to make your videos. Each part has one job.

Part	Its job	Where you set it
Backgrounder	What Eddie must know: names and spellings, scripts, briefs, faces, reference videos	app.heyeddie.ai/backgrounder
Brand kit	Whose video it is: logo, brand colours and fonts	app.heyeddie.ai/brand
Style	How the graphics look: title cards, lower thirds, stats and captions	Ask Eddie by name. See the Styles page
Recipe	The job: what to make, step by step, with blanks you fill in	app.heyeddie.ai/recipes and the recipe gallery

How they work together

• A project reads its Backgrounder folders and its brand kit on every prompt. You attach them once.
• A Style is set on each edit. Ask for it by name, or let a recipe set it.
• A recipe is the job you run in a project. It can pin a Style. A recipe with a workflow can also name the Backgrounder folders and brand kit it needs.

When two parts disagree

• Brand kit font beats Style font. Your brand kit's font replaces the Style's font.
• A pinned Style is applied first. When a recipe pins a Style, Eddie sets it before it adds any graphic or caption.
• Your words win. A request in the prompt, such as a colour for one title, is applied over the Style for that graphic.

A typical setup

1. Make a brand kit with your logo, colours and fonts.
2. Make a Backgrounder folder with your names, brief and references. Attach it to the project.
3. Pick a recipe from the recipe gallery, or make your own. Pin the Style you want.
4. Run the recipe in the project.

Not the same as a saved look

A saved look (a named style) is a whole-edit look: pacing, punch-ins, grade, music and captions. A Style covers graphics and captions only. You can use both.

Related: Use a recipe from the gallery, Choose a Style for your graphics.